QR codes are used everywhere and for countless reasons.
Its effectiveness and efficiency make it a sought-after tool especially for businesses looking to modernize their consumer approach.
QR codes have two main types: Static and Dynamic.
Static QR Code is more often used in personal, daily use-cases while a Dynamic QR Code is recommended for business purposes.
In this article, we will discuss what is a dynamic QR code and how it can help your business thrive even more.
Defining dynamic QR code
Dynamic QR codes are embedded with short-URL codes and one scan of this series of pixels can redirect you to a landing page.
But unlike Static QR codes where all data stored are definite and unchangeable, this type of QR code can easily be altered when needed.
To put it another way, dynamic QR codes can be changed after they’ve been generated.
With dynamic QR codes, the designer can update the information stored in the website URL with which the QR code is associated.
How a dynamic QR code can help your brand
For business needs, dynamic QR codes are the ideal option. The ability to be updated is the most important feature of this sort of QR code.
No need to generate codes over and over again- say for example you’re looking to change some details on the information you embedded- as its feature to be updated makes it easy to do so.
Dynamic QR codes can also be used as a Call-To-Action feature for your business, wherein instead of the customers manually saving your information, a quick scan would lead them to your website to view all your products.
This is highly recommended as all types of consumers prefer convenience and ease over complicated and time-consuming processes.
Using a QR code this way can easily let you connect your online and offline media, giving interested customers an idea of how your products work or a scheduled launching and even sales events.
But dynamic QR codes are not just better in terms of their uses- the features entailed in making use of them is also one key factor on why it’s highly recommended.
QR codes that are dynamic can be password protected, making them safer to use in general.
It’s also important to choose where you generate these codes, as there are a plethora of options with just a quick search online. Among the most trusted ones is Beaconstac as it has proven itself a very effective platform.
It also lets you track how many people have scanned the QR code and what devices they used to do so. This gives you an idea of the consumer engagement your brand is receiving.
You would want to give your prospective customers the best way to get in touch with you and connect to your brand any way they could- using a dynamic QR code can effectively help you in this aspect of growing your business.
Final thoughts
A dynamic QR code has many practical uses and as a business owner, you should take advantage of how easy it works and how well consumers like them for their simplicity.
Investing in a reliable QR code generator like Beaconstac ensures you that all the information you provide is guarded with high-level security and optimization.
